If you're looking for the most exclusive, limited streetwear brands on the market in Richmond, from Rocksmith to RichYung, there's only one place to go:
Limited Edition. I was over there last night to take some stock pics of the place and talk to my man Tommy, the manager of the establishment.
The boutique itself, located at
302 Goshen St., is a beautiful set up. Featuring atmospheric lighting and oriental motifs, the boutique has a very relaxed, warm feel. When you first walk in you enter the main display room, every wall packed with product organized by item of clothing and brand. Then, just down the hall, you'll find the sneaker gallery. Wall-to-wall lighted shelves of cellophane-wrapped limited release BAPEs, AF1s, Jordans, Nikes, and more.
Ltd/Ed was founded four years ago last monday by Tommy's cousin to be one of the few pioneer streetwear boutiques in the Richmond area. Since then, this hole-in-the-wall shop just off Broad St. has grown to be arguably the best stocked streetwear boutique in town. With area-exclusive holds on brands like BAPE and RichYoung, Ltd/Ed has become an oasis for true sneakerheads and leaders of the fashion scene in Richmond, not to mention its online store which receives orders from as far as Hong Kong for its goods. Even the owners of other streetwear boutiques in Richmond shop here. I met Jimmy Conway of Kulture (also a great boutique) as he was looking at some BAPEs last night.
The first time I walked into Ltd/Ed, Tommy kindly opened the door, lead me inside, and courteously introduced himself. He then gave me a tour of the shop, going through every brand and its place on the shelves, and then ending with the sneaker gallery. As incredible as their selection was, it was the attention to the customer and service that truly left me with my jaw dropped. Streetwear boutique workers are all too often elitist snobs (more on that later) who see customers as nothing more than the money they're willing to spend, and here I was getting treatment I wouldn't expect at a five-star restaurant the first time I'd ever walked into the place. What's more, Tommy is personable even beyond first-impressions. Since meeting him I've learned that he does his own emcee thing, and he's pretty good too. He told me yesterday he was going up to NYC soon to do a show with the likes of Rakim (a name anyone at all interested in hip hop should know). Check Tommy's
MySpace and learn something.
To sum things up, Ltd/Ed is one of Richmond's best stocked streetwear boutiques and it takes pride in its service to boot. If you don't believe me, check it out for yourself. If you do, that should be enough reason to drop by and see what's good. You're welcome.
